by jay.raman@ashokalion.com
14, April 2011 17:15
Ashoka Lion and its affiliated real estate brokerage have developed a marketing program that is one of the most extensive for filling vacancies. We know that our property management clients want their vacancies filled as quickly as possible. Our vacancy marketing program includes the following tools:
- Online Posting to over 20 online databases including RentalHouses.com, Rental.Com, RentalHomesPlus.com, Homes.com
- Videos posted of our rental properties on YouTube (AshokaTenants)
- Listed through our Realtor Partners to Multiple Listing Services (MLS)
- Distinctive Yard Sign
- Online Application
- Realtors can pay their client's app fees through our Pay Lease, Inc
- Marketing through our Twitter Accounts: LionRealEstate and HoustonRenting and DallasRenting
- QR Bar Codes linking to mobile ready listings for vacant properties
- Text marketing programs
- Periodic Marketing reports tracking views, appointments, and applications
- Showing services track all agent showings and collect agent feedback
In addition, to our extensive marketing program, Ashoka Lion demands that our Realtor partners also take additional precautions to reduce risk that our marketing is misappropriated by scam artist. These steps include:
- Watermark Pictures with Brokerage name
- 3rd party sites must also reference MLS listing number to help tie the 3rd party site ads to the local association MLS site.
These techniques are designed to give potential prospective tenants confidence that our rental listings are legitimate and not some exotic scheme designed to bilk them of their rent money. Therefore, when prospective owners of rental property in Houston and Dallas are looking for a property management firms to help them lease their properties; they can feel confident that the Ashoka Lion team is giving a maximum effort to fill their vacancies.

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